St James's Florist Choice

At St James's Florist, our Florist Choice bouquets are where our creativity truly shines. Using the freshest seasonal flowers from trusted growers, we hand-select each stem and design a unique arrangement tailored to your occasion - all crafted right here around St James's Street, Pall Mall, and St James's Park.

Choosing Florist Choice means you benefit from our years of local florist experience. We know which blooms look stunning together, last longest, and travel well for same-day delivery across St James's, Mayfair, and Westminster. Whether it's a thoughtful thank you, a romantic surprise, or elegant office flowers near the Royal Academy, we design with care and purpose.

Place your order online and enjoy reliable same-day delivery available until 3 PM. Our friendly team personally hand-ties and hand-delivers your bouquet, ensuring it arrives beautifully presented and ready to display.

  • Expertly designed, one-of-a-kind Florist Choice arrangements
  • Same-day flower delivery across central London until 3 PM
  • Trusted local florist serving homes, offices, hotels, and clubs

When you leave it to St James's Florist, you're in safe hands. Simply choose our Florist Choice option, tell us the occasion and style you prefer, and we'll create a standout bouquet that reflects the character and charm of St James's.

Share This Guide

FLORIST CHOICE FLOWERS
Imagine stepping into St James's Florist's studio and encountering a carefully curated Florist Choice bouquet. The design blends pale blush roses and cream garden roses with clusters of white anemones that show their dark centers with quiet drama. Sage and silver eucalyptus leaves mingle with the crisp outline of blue eryngium thistles, while hints of burgundy foliage provide depth and warmth. The arrangement sits in a clear vase, as if grown from the garden itself, and is framed by a soft, translucent white overlay that reads Florist CHOICE ?200. The overall effect is modern yet timeless, ideal for weddings or anniversaries, or as a refined gift to mark a milestone. In the streets around St James's, including Pall Mall, Piccadilly, and Green Park, this bouquet signals premium service with a personal touch. We offer same day delivery across central London, ensuring the blooms arrive fresh and perfume the room with delicate fragrance. Crafted by a local florist who understands the neighbourhood's taste for elegance, this piece balances tender romance with contemporary edge, inviting admiration from guests and the recipient alike. Within the week ahead, the bouquet can be delivered to an apartment near Mayfair, a hotel on Piccadilly, or a residence along St James's Street, making it ideal for birthdays, anniversaries, or corporate gifting. Our team handles every stem with care, ensuring fragrance lingers after delivery for the recipient to enjoy.
FLORIST CHOICE £200
£200.00
Buy now
Soft morning light caresses a luxurious 'Florist Choice' bouquet, a sight crafted for romance in St James's. The image places the bouquet under a white rectangular overlay, with 'Florist Choice' scripted in white and 'CHOICE' in uppercase beneath, the price '?300' in bold below. Creamy whites and pale blush tones create a serene backdrop, carried by cloud-like blossoms and interwoven with the gentle wildness of soft pink sprigs and creamy fillers. Lush, rounded eucalyptus anchors the arrangement, their cool tones and crisp scent evoking purity and renewal, while slender olive branches trace a quiet, Mediterranean line. Each stem is positioned to invite gaze and touch-the petals brush against tougher greenery, and tiny florets invite closer inspection. The lighting is mellow and diffused, granting the bouquet a quiet sophistication fit for a grand celebration. Designed for anniversaries, weddings, or a thoughtful gift, this bouquet would find its home in the St James's neighbourhood, perhaps brightening a townhouse in Mayfair or a reception at a hotel near Green Park. The arrangement sits in a natural, organic style, with the foliage offering a fresh, garden-inspired feel. It is the kind of design that speaks of harmony and expert craft, elevating a simple gesture into a memory that lingers in central London.
FLORIST CHOICE £300
£300.00
Buy now
There's something undeniably enchanting about this arrangement-a visual poem crafted with an expert eye from St James's Florist. Creamy roses nestle beside garden blooms in a harmonious embrace, touched by soft coral and blush ranunculus. Amid the full round flowers, greenery spills gracefully, adding movement and texture. The palette remains restrained and sophisticated: blush, ivory, creamy whites, and hints of peach, with deeper dusty rose or burgundy for depth. Satin petals meet feathery foliage; the atmosphere feels bright, as sunlight weaves through the bouquet, highlighting every thoughtful choice. A bouquet this refined carries the warmth of a warm hug, a celebration of life's moments arranged for weddings, anniversaries, or heartfelt gifts. A central white overlay frames the text Florist Choice, Florist in elegant script with CHOICE beneath in uppercase, and a bold ?150 below, as if inviting you to imagine delivering this to someone you love in the Mayfair or Covent Garden corridors. The bouquet's looser, natural structure evokes a freshly gathered garden, while generous eucalyptus and silvery greenery provide a contemporary edge. Available for same-day delivery across St James's and surrounding postcodes, it's a testament to refined taste and thoughtful preparation by a local studio that cares for the community.
FLORIST CHOICE £150
£150.00
Buy now
Soft, tactile, and deliberately arranged, this bouquet centers on pale blush roses whose unfurling petals feel like satin to the touch, surrounded by mixed foliage that offers a lively play of texture. Bright white berries-snowberry or hypericum-sit like little beads among sprays of delicate white waxflower, giving the composition airy pockets of light. Dusty eucalyptus leaves, rounded and blue-green, sweep through the arrangement with a cooling, silvery cast, their scent lending a subtle, calming note beneath the roses' gentle perfume. Accents of deeper pink or burgundy mini-blooms add a faintly moody richness, while taller, columnar flower spikes at the edges introduce an elegant vertical rhythm. The bouquet is hand-tied with a cream ribbon, the stems showing the careful finishing that signals expert craftsmanship. It is photographed against an ornate, pale carved backdrop-an old-world mantel or console whose carved flourishes lend a sense of refinement and timelessness, letting the fresh colours of the flowers pop. Bathed in gentle daylight, the overall mood is one of serene celebration: appropriate as a gracious birthday gift, a subtle anniversary bouquet, or a welcome for a new home near Jermyn Street or The Mall. As a local florist would promise, the arrangement emphasizes texture, scent, and seasonal freshness-qualities that translate into a thoughtful, tactile present for someone in St James's or the surrounding neighbourhoods.
FLORIST CHOICE £50
£50.00
Buy now
This image feels like the scent of late afternoon light in St James's Park translated into flowers: warm, layered and quietly celebratory. A large, near-black burgundy dahlia anchors the bouquet, its velvety discs creating a dramatic, tactile focal point. Surrounding it, garden roses in soft peach, creamy white and blush open in plush, rounded petals that suggest old-fashioned romance and a gentle, sweet fragrance. Interwoven among the fuller blooms are silver-blue eryngium thistles, their spiky, sculptural forms offering a cool, modern counterpoint, while small clusters of pale green hypericum berries add lively punctuation and a hint of gloss. Varied eucalyptus and leafy greens - some frosted and silver, some deep and glossy - breathe between stems, contributing movement and a wild-garden silhouette. A white square frame with rounded corners sits over the centre of the photo; within it, the flowing word Florist is paired with smaller uppercase CHOICE and a prominent ?60 in bold type, signaling a thoughtfully selected designers' bouquet. The overall mood is lush and intimate, a bouquet that would translate beautifully to a romantic dinner in a townhouse on Jermyn Street or as a comforting, sophisticated gift for someone special in the St James's neighbourhood.
FLORIST CHOICE £60
£60.00
Buy now
An artful overhead close-up of a premium, florist-curated bouquet, composed with the kind of intention you'd expect from an experienced St James's florist. Large, open roses in soft blush pink, creamy white and pale peach form the heart of the arrangement, their velvety petals spiralling outward and catching pale daylight. A few muted lavender or dusty mauve roses introduce a cool counterpoint, while sprays of tiny white filler blooms and small pink-berried stems add delicate punctuation and a lace-like texture between the roses. Natural, dried elements in warm cream and tan-fine grasses and seed heads-are woven through the bouquet to give structure and an artisanal, slightly rustic edge, balanced by abundant eucalyptus leaves whose round, blue-green tones frame the blooms and release a fresh, summery scent. The photo is composed with a soft focus at the edges and a clean white rectangular frame overlaying the centre: "Florist Choice" appears in a graceful script, "CHOICE" beneath it in a compact sans-serif, and the price "?70" clearly shown in bold white numerals. I would describe this as a sophisticated, hand-picked option ideal for a thoughtful gift or wedding inspiration; St James's Florist prepares similar designs for same-day delivery across St James's, Pall Mall and Piccadilly, promising freshness, seasonal balance and confident craftsmanship.
FLORIST CHOICE £70
£70.00
Buy now
A luxurious, garden-style bouquet presented in a slightly elevated close-up, where expert craftsmanship and seasonal choice are immediately apparent. Multiple full-blown, blush-pink garden roses anchor the design, their many-layered petals offering both fragrance and a velvety visual centre. Interwoven among them are deep plum and burgundy hellebore-like blooms that add dramatic contrast and texture, while delicate striped sweet peas in pale purples and whites curl and float at the edges, lending an airy, nostalgic touch. Peach and coral ranunculus-like blooms provide warm, luminous accents and creamy white filler flowers brighten the arrangement without overpowering it. Lush, varied foliage - from trailing tendrils to broader green leaves - gives the bouquet a natural, slightly wild silhouette that feels freshly gathered from a market stall. Superimposed centrally is a neat white rectangular overlay naming Florist Choice in flowing script, CHOICE in smaller uppercase below, with a prominent ?100 in bold sans-serif at the bottom, all contained in a slim white square frame to make the offering and price unmistakable. Hands at the bottom gently hold the trimmed stems against a soft, blurred background of light clothing, underscoring the human touch and careful presentation. As seen through gentle daylight, this bouquet suggests a premium, florist-selected option ideal for birthdays, romantic gestures, or special occasions; prepared with seasonal sensibility and ready for delivery across St James's and nearby streets around Piccadilly and St James's Park by St James's Florist.
FLORIST CHOICE £100
£100.00
Buy now
Birthday Occasions Autumn Variety Wedding More