Yellow
A sumptuous hat box of roses sits centre stage against a pure white background, the kind of arrangement you might picture being carried through the elegant streets around St James's Square. The container itself is a sleek, deep black round box with a fine red trim encircling its base, understated yet unmistakably stylish, like a well-cut jacket. From this base, an abundant dome of roses rises and spills outward, creating a sense of generous fullness. Rich crimson roses dominate the eye at first glance, their velvety petals layered densely, symbolising classic romance and heartfelt emotion. Threaded through these are roses in softer, more conversational tones: tender blush pinks, vivid fuchsias, apricot and peach shades with a sunlit warmth, creamy whites that catch and reflect the light, and gently muted lavender and pale purple blooms adding a contemporary twist. Some roses are in full, open bloom, revealing their intricate spiral centres and gently frilled edges, while others are smaller spray roses still tightly wrapped, promising days of beauty yet to unfold. Here and there, slim fingers of greenery, perhaps eucalyptus or ruscus, break through the sea of petals, adding a cool green contrast and a touch of natural movement. The overall effect is one of polished opulence-a carefully structured dome that still feels organic and lush, as if it has just been finished on the workbench of a skilled local florist. Photographed from a slightly raised angle, every petal and shadow is visible, making this design ideal for marking anniversaries, milestone birthdays, or a deeply personal romantic surprise delivered to homes and offices across St James's and the neighbouring West End.
SWEET LOVE
£97.00
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ALLURING BLOOMS
ALLURING BLOOMS
£99.00
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This floral hatbox arrangement presents a carefully composed play of colour and texture, like a small, cultivated garden transported to a St James's townhouse table. At its centre, a lush mound of golden yellow roses rises in a perfect dome, each bloom plump and open, their petals curling outwards in soft spirals that suggest generosity and joy. Interwoven among the roses, deep burgundy Leucadendron stems add height and architectural interest, their elongated, cone-like bracts shaped like tapered flames. The maroon tips gradually soften to olive green near the stem, creating a sophisticated gradient that echoes the rich tones often seen in nearby club interiors and gallery spaces off St James's Street. Surrounding the base, broad, dark green leaves provide a polished, glossy collar, their smooth surfaces catching the light and grounding the airy abundance of petals above. Threaded through the arrangement are subtle, feathery tufts of light green foliage, reminiscent of fine ferns or soft pine needles, which lend lightness and a slightly wild, natural edge to the otherwise tailored design. The flowers emerge from a round, black hatbox with a gentle satin sheen, the rim delicately finished with a band of white lace that traces a fine, intricate pattern around the container, adding just a whisper of vintage charm. The composition feels both contemporary and timeless, equally at home on a desk overlooking St James's Park or on a dining table near Piccadilly. Even without seeing the colour, you can imagine the cheerful warmth these roses bring, their subtle fragrance offering comfort and celebration for birthdays, promotions, or a thoughtful delivery to say "thank you" in an understated but memorable way.
BOX OF SUNSHINE
£115.00
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A lavish, rounded bouquet of premium roses set against a stark white background, described with the careful eye of a florist who knows the quiet corners of St James's and the soft light that falls from Piccadilly's shopfronts. The arrangement brings together large, fully unfurled hybrid tea roses and compact spray roses, plus a scattering of tight buds that promise more opening days ahead, composing a dense and textural dome. The colour story is lively and varied: cheerful bright yellows and creamy pale yellows provide sunny highlights; a spectrum of pinks moves from whisper-soft blush through coral-leaning pinks to vivid magenta and bicoloured pink-and-white petals; deep crimson and burgundy spray roses anchor the design with rich contrast. Interspersed glossy foliage-probably ruscus-frames each bloom and adds a fresh, cool green that makes every hue read more vivid. The stems are gathered with care and finished with a striking wide red satin ribbon tied in an elegant bow with long tails; a small white gift tag tucked into the knot carries a stylised logo and the phrase "Happy Holidays." Sensory details come through: the petals' silky texture, the rounded warmth of fully open roses, the lighter perfume of citrus-tinged rose scent. This bouquet suggests joyful occasions-birthdays, anniversaries, or a thoughtful seasonal greeting-and would be equally at home on a dining table near Jermyn Street or delivered with good cheer across St James's and neighbouring Mayfair.
CRAZY IN LOVE
£69.00
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A rounded hand-tied bouquet presented on a plain white surface, composed to celebrate the richness of autumn with a confident, textured harmony. Dominant in the design are deep crimson gerbera daisies, their broad, lacquered petals and dark centers drawing the eye; clustered around them are small bright yellow spray chrysanthemums that inject a lively punctuation of sunny colour and delicate texture. Rich, velvety red roses-some tightly furled, some fully open-provide a classic, romantic note, while several coral-pink garden roses offer softer, blushing highlights that temper the stronger reds. Narrow, freckled alstroemeria in red-orange hues weave through the composition, their slender, often striped petals creating fine points of interest and a feeling of motion among the rounder blooms. The floral mix is cushioned by varied greenery: glossy deep greens give density, while lighter, almost variegated leaves bring air and contrast. Large, rustic reddish-brown and bronze-toned leaves, reminiscent of fallen oak or maple, are purposefully placed to emphasise the season and add an organic, woodland texture. The stems are neatly gathered and visibly bound at the base, a telling sign of meticulous hand-tying by a studio florist. Bathed in soft natural light, the bouquet's colours glow and the layered textures become more apparent, suggesting subtle scent notes of garden roses and fresh greens. As a local arrangement suited to St James's homes and offices-perfect for a fireside mantelpiece or a table at a small autumn gathering-this bouquet conveys warmth and attentive craft, and can be prepared for local delivery by St James's Florist across nearby streets and squares.
FESTIVAL OF COLOURS
£54.50
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A sunny hand-tied bouquet glows against a crisp white backdrop, the kind of arrangement you might imagine being carried from a St James's Florist workshop onto a quiet side street off Pall Mall. Three large sunflowers form the joyful heart of the design, each bloom with a dark, textured centre ringed by bold, golden-yellow petals that seem to radiate energy and good humour. Around them, plump white roses in various stages of opening bring a sense of classical grace; their creamy petals, tinged with the faintest hint of ivory, spiral inward like delicate satin and soften the sunflower's bold faces. Scattered throughout are clusters of dainty, white daisy-like flowers-similar to chamomile or feverfew-each with tiny sunny centres that add intricate detail, like little stars sprinkled between larger constellations. Encircling the flowers, fine sprays of bright chartreuse and lime-green foliage, reminiscent of solidago and airy meadow greens, fill out the bouquet, giving it a full, rounded silhouette and a light, breezy feel, as though just gathered from a sun-warmed garden rather than central London. The long stems are neatly aligned and tied low with a lime-green ribbon that wraps snugly around the base and trails slightly, echoing the freshness of the foliage. The bouquet feels both rustic and polished, ideal for a summer or autumn celebration, a cheerful housewarming gift in a flat off St James's Square, or a heartfelt gesture to lift someone's spirits after a busy day in the West End.
JOYFUL SUNRISE
£69.00
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A contemporary hand-tied bouquet is shown upright against a clean white backdrop, its colours glowing as if lit by soft daylight filtering through a window near Pall Mall in St James's. The design revolves around several full-headed pink roses, their petals unfurling in gentle, rounded layers that feel both romantic and approachable. Scattered among them, bright yellow gerbera daisies with dark centres bring a sense of laughter and spontaneity, their flat, radiating petals creating a halo of sunshine around the heart of the bouquet. Rising elegantly from behind, deep blue delphinium blooms climb tall stems, each floret a small, star-shaped accent that lends height and a cool counterpoint to the warmth of the pinks and yellows. Surrounding the flowers, a rich mix of foliage fills every gap: feathery fern fronds curve outward with a light, airy touch, while wide, glossy leaves offer structure and a polished, almost architectural edge. Cushions of vibrant green filler, slightly textured and rounded, sit between the stems like small mossy hills, adding a natural garden feel reminiscent of walks through nearby Green Park. Slim green shoots topped with small buds extend above the main blooms, hinting at flowers still to open and reinforcing the sense of freshness. The stems are encircled by long, curved leaves, some delicately striped, that are wrapped to form a neat green collar, before all the stems are gathered tightly and tied with a pale, fabric-like wrap. The overall impression is of a joyful, balanced bouquet, ideal for sending bright wishes or celebrating a special moment with someone living or working in the St James's area.
NATURAL POETRY
£60.00
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SUNLIT BEAUTY
SUNLIT BEAUTY
£110.00
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This exquisite bouquet, artfully arranged by St James's Florist, brings the golden vibrance of sunflowers into the homes and offices surrounding Clarence House and the Mall. Dominating the display, sunflower heads radiate outward, each petal a delicate brushstroke of yellow and orange, their deep brown centers drawing the eye with warmth and optimism. Interspersed among them, buttery yellow garden roses open in lush spirals, conveying both modern elegance and timeless tradition-just as St James's balances heritage and lively urban life. Here and there, clusters of vivid red Hypericum berries twinkle among the foliage, reminiscent of the boutique shopfronts nearby, offering playfulness and colour. Wispy ferns and airy solidago inject texture and soften the bouquet's silhouette, as feathery greens spill generously from the arrangement, suggesting movement and natural spontaneity. Eucalyptus leaves in subtle blue-green tones add a rustic, aromatic freshness; the entire composition rests within a pristine, rounded glass vase, clearly showing the energetic dance of each verdant stem. The bouquet seems to glow in soft daylight, casting gentle reflections on a minimalist white backdrop-perfect for marking joyful milestones, be it an anniversary toast overlooking St James's Park or a cheerful get-well gesture delivered to Pall Mall. Each stem is selected for freshness and vibrancy, bringing a touch of local artistry and the spirited atmosphere of St James's right into your space.
SUNNY FIELDS
£70.00
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A lush, rounded bouquet of approximately twelve orange-and-yellow roses sits centre stage against a pure white background, the kind of display you might see carried out of a boutique florist just off Piccadilly. Each rose is in full bloom, the petals opening in generous spirals from a bright, lemon-yellow centre into deeper waves of apricot and burnt orange, before softening again at the fringes into a warm, sunset glow. Some of the outer petals show a delicate red-orange tint, like the sky over St James's at dusk. The blooms are nestled closely together, creating a dense, cushion-like dome where no gaps break the rhythm of colour. Surrounding and threading between the flowers, rich emerald leaves add a confident, natural frame, their surfaces slightly glossy as if freshly misted. The lighting is even and clear, enhancing the velvety textures and subtle gradients in every petal, while the white backdrop removes all distraction so the viewer's focus remains entirely on the roses. The stems beneath are neatly aligned in a tidy bundle, revealing strong, straight stalks that hint at their freshness and careful conditioning. This bouquet feels vibrant yet tasteful, with an energy that suits joyful occasions - a congratulations bouquet delivered to an office near St James's Square, a warm birthday surprise for a flat overlooking Green Park, or a simple, heartfelt reminder of encouragement. The overall mood is one of glowing warmth and hopeful cheer, a classic rose arrangement shaped with the quiet confidence of a skilled central London florist.
SUNRISE
£60.00
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An elegant hat box arrangement of yellow roses sits centred against a pristine white backdrop, its colours and curves captured with calm clarity. Around two dozen roses are packed closely together, forming a plush, rounded cushion of blooms that rises just above the rim of a pastel pink, cylindrical box. Each rose shows off a swirl of velvety petals, shaded from gentle cream at the heart to a deeper, sunlit yellow toward the outer edges, evoking the brightness of a clear morning near St James's Park. Small touches of fresh green foliage peek through in places, softening the mass of yellow and giving depth to the design. The box itself appears smooth and matte, in a muted blush-pink that suggests a soft, tactile surface, like fine suede or velvet, often associated with high-end gifting in the St James's area. The lighting is even and flattering, with minimal shadows, so the roses' textures and the pastel tone of the box stay true and undisturbed. This composition feels joyful yet composed, as if prepared for a thoughtful surprise at an office off Jermyn Street or a celebratory afternoon tea near Pall Mall. The combination of sunny yellow roses and the gentle pink hat box speaks of friendship, gratitude, and optimism, making it as suitable for birthdays and congratulations as for saying thank you or wishing someone well in their new home. The overall mood is one of understated luxury and heartfelt warmth.
TENDER FEELINGS
£100.00
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Set against a crisp white backdrop, this hand-tied bouquet appears almost to float, its colours and textures glowing with the easy confidence of a floral design crafted in the heart of St James's. The composition is rounded and full, each bloom placed closely so there are no gaps, only layers of joyful colour. Yellow takes the lead: classic roses with spiralled centres and plump petals nestle beside soft, cushiony chrysanthemums and smaller daisy-like flowers, creating an immediate sense of happiness, like the first bright morning in spring near St James's Park. Threaded through this sunshine palette are vivid orange gerbera daisies and petite orange blooms, their broad, graphic petals giving the bouquet a playful, contemporary edge. In contrast, deep purple lisianthus, some fully open, others in bud, curve gently between the brighter flowers, offering cool, velvety shadows and a touch of elegance that feels at home near the galleries and clubs around Pall Mall. Lime-green button chrysanthemums punctuate the arrangement with neat, spherical forms, adding crisp definition and freshness. Shiny red hypericum berries gleam among the petals, evoking the idea of toasts raised in nearby wine bars after work. A rich collar of dark green foliage grounds the piece, while fine blades of ornamental grass arc upward, adding movement and height. The stems, visible at the base and tied securely, emphasise the bouquet's hand-crafted nature and readiness for delivery across St James's. The overall mood is upbeat and generous, ideal for marking promotions, anniversaries, or welcoming guests to an elegant flat off Piccadilly.
TROPICAL SENSATION
£59.00
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